A new study by a radio consulting firm finds that Rush Limbaugh’s listeners fans “are at their most numerous when he is not even speaking.” The right-wing pundit’s “share of radio listeners was greatest during commercials, beating his share during on-air segments by 0.18 percentage point.” The study found that listeners “tuned in during commercials so as not to miss the beginning of each segment.” The study also found that Limbaugh “did worst during minutes in which he was expressing approval, with a 5.43 percent average share of listeners. He had 5.71 percent of listeners when expressing negative opinions.”
Pfffft, any minute now we’ll see this story on TP: McCain: We Have “Something Approaching Normal” In Iraq
April 7th, 2008 at 10:48 amLimbaugh sounds like the radio announcer from A Christmas Story, reading Ralphie the symbols for his decoder pen.
To the point, Limbaugh states nothing of intelligence. “Truth machine” my ass. All hype, no delivery.
April 7th, 2008 at 10:50 amAlso in the study:
Percent of Limbaugh listeners likely to breathe through the mouth and/or drag their knuckles: 100.
April 7th, 2008 at 11:02 amStill no news on Hillary’s campaign manager stepping down due to corporate conflicts of interest?! I am shocked TP SHOCKED I TELL YOU! /snark
April 7th, 2008 at 11:04 amVet Says:
April 7th, 2008 at 11:02 am
Also in the study:
Percent of Limbaugh listeners likely to breathe through the mouth and/or drag their knuckles: 100.
bandaid should run commercials during his show for all the knuckle bleeders.
April 7th, 2008 at 11:05 amAnd we should care about this, why?
April 7th, 2008 at 11:07 amlistening to those viagra/cialis commercials reminds the dittoheads of what manly men they could be for just the price of a little blue pill….
April 7th, 2008 at 11:09 amMcWars – “Drink more Ovaltine.” Or in Limbaugh’s case, “Drink more Kool-Aid.”
April 7th, 2008 at 11:14 amStill a lot more than Air America. Well over the 400 listener mark.
April 7th, 2008 at 11:22 am#5, that’s because apparently he’s not actually stepping down. He’s just losing his “campaign strategist” title.
April 7th, 2008 at 11:24 amI don’t think this is all that big a story — I suspect that most fans of any radio program will tune in at the top and bottom of the hour so as not to miss the show, and if that’s when Rush’s commercials air, this would make his commercials most listened to.
What’s puzzling is that if people are tuning into the commercials so as to “not miss the next segment,” why do the ratings go down when Rush starts talking?
April 7th, 2008 at 11:26 amWhat’s puzzling is that if people are tuning into the commercials so as to “not miss the next segment,” why do the ratings go down when Rush starts talking?
Not really that puzzling most people of above average intellect would rather listen to anything but ole’ Oxycontin!
what’s really puzzling me is how this even merited posting?!?!? It’s a NON-story. 0.18% ? really, who cares? Where’s the Hillary can’t tell the truth threads? or the Penn stepdown/fired threads?
April 7th, 2008 at 11:34 amIt doesn’t matter at all, Limballs is still a complete @sshole if he is talking or not talking.
April 7th, 2008 at 11:46 am#10 I listen to music at work. I produce with people blahblahblah ing in my ear all day regardless of whether I agree with them or not.
April 7th, 2008 at 11:56 am#15 I ‘CANT produce’
April 7th, 2008 at 11:56 am#12, Right on. go figure!
April 7th, 2008 at 12:22 pmNon-story.
April 7th, 2008 at 12:45 pm1 – he’s just lucky to have lots of ahtlete’s foot and hemorrhoid sufferers as his “listener base”.
A Rush fan convention would smell exactly like medicated ass.
April 7th, 2008 at 12:45 pmralph.
You’re right. This is not a story.
April 7th, 2008 at 2:03 pmAll talk radio is a form of brainwashing. Listeners of the Limbaugh show have no ability to think for themselves and spout Limbaugh’s words when talking.
April 7th, 2008 at 2:12 pmFuture news of Rush’s demise
http://www.youtube.com/watch?v=sCHfrLkGYlM
April 7th, 2008 at 3:26 pmWow more Rush bashing, how original. Way to think progressively.
April 7th, 2008 at 6:42 pmMore interesting survey results: Not only do more people listen to him when he’s not talking, but a much larger percentage of people listen to him when he’s on a different radio station than the one they’re listening to….
Cheers,
April 7th, 2008 at 10:29 pm