What Viewers Want

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"What Viewers Want"

I think the point of this Times article, that a market for late-night talk and joke show driven by a host, just doesn’t exist among people in my age group.  I’ve never particularly understood the appeal of the format anyway–it always seemed like something that existed because there wasn’t enough programming to fill the available time slots.  Now that Hulu exists, I can find something I like even when there isn’t one of those delightfully interminable House re-runs that one of the sources in the story alludes to.  And now that Nielsen’s going to start counting online viewing, it seems like a lot more late-night content will be much more financially viable than such shows would have been when they had to pull in consistent audiences at unusual hours.

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