Up In Smoke

I’ve written elsewhere about why I don’t really watch Mad Men, but for those of you who do, what do you think of Daniel Mendelsohn’s critique of the show in the New York Review of Books (which, on good weeks, is the best publication in the country, I think)? I thought Brian Moylan’s argument for why the show is emotionally compelling to him was a reasonably good response, but it still didn’t convince me about why I should care about it. I always felt like I was under some moral obligation to watch The Wire, as if being entertained by it was an act of bearing witness. But I just don’t feel as urgent about Mad Men, and for me, Mendelsohn crystalized why fairly well.