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Why ‘NEVER’ Abandoning ‘Redskins’ As His Team’s Name Might Soon Cost Dan Snyder A Lot Of Money

The never-ending dispute over whether the National Football League’s Washington Redskins should change their name is heating up again. Early in May, D.C. City Councilman David Grosso introduced a resolution asking the team to change its “racist and derogatory” name, an effort that even drew the attention of the team’s star quarterback, Robert Griffin III, who posted a cryptic tweet about the “tyranny of political correctness” that, it turned out, was in reference to efforts to change the title of the franchise he represents.

But Grosso’s non-binding resolution is the least of the Redskins’ worries. The big threat to the team and its owner, Dan Snyder, is the federal Trademark Trial and Appeal Board, which in February heard a case petitioning it to classify the word “Redskin” as a derogatory slur: as such, it wouldn’t be eligible for trademark protection. But even if it loses that case, the team will “NEVER” change its name, Snyder told the USA Today on Thursday:

“We will never change the name of the team,” Snyder told USA TODAY Sports this week. “As a lifelong Redskins fan, and I think that the Redskins fans understand the great tradition and what it’s all about and what it means, so we feel pretty fortunate to be just working on next season.”

What if his football team loses an ongoing federal trademark lawsuit? Would he consider changing it then?

“We’ll never change the name,” he said. “It’s that simple. NEVER — you can use caps.”

The trademark case won’t be resolved anytime soon — probably not until next year, and it will likely see appeals after that. The board stripped the Redskins of their trademark in 1999, only to have the decision overturned on a technicality (that petitioners waited too long to file their claim) in 2003. But the basic case is pretty strong: “Redskins” is plainly derogatory, a racial marker that various dictionaries define as “offensive” and a “term of disparagement,” and petitioners have this time structured the case in a manner that should avoid the timing technicality. Native Americans and activists have fought its use for years, with one, Clem Iron Wing, reportedly telling a school board in Wichita, Kansas — where a high school uses the nickname — that the “only way ‘redskin’ was ever used towards my people and myself was in a derogatory manner.” Pay close enough attention to the debate, and you’ll notice that no one — not even Snyder — defends the term on the grounds that it isn’t racist or derogatory. Instead, they argue that the team should keep it because it’s “tradition” and because 79 percent of Americans support it.

Losing the trademark wouldn’t force the Redskins to change the name. What it would do, however, is make it impossible to stop other people from using it. In short, Snyder wouldn’t be able to stop anyone else from making merchandise with the team name and undercutting official Redskins gear, or to charge anyone for using the name, changes that would cost Snyder considerable financial damage — “every imaginable loss you can think of,” according to attorneys in the 1999 case — and activists hope that would be enough to change his mind. Snyder, though, is a man of immense pride, and my suspicion is that he would try to eat his losses and keep the name out of spite, at least for the time being.

NFL Commissioner Roger Goodell isn’t likely to feel the same way. Goodell has thus far expressed a startling level of indifference toward the controversy, but if the Redskins lose the trademark — and the NFL’s ability to make money off their licensed and trademarked merchandise — that indifference will assuredly fade. Goodell might “understand the affinity for that name” among fans, but he won’t understand — or tolerate — big financial losses. Ideally, Snyder and Goodell would change the name because it’s plainly derogatory. Getting rid of it because using racist terminology is expensive, though, may have to suffice.

‘Scandal’ Creator Shonda Rhimes On Race In Her Shows—And How White Writers Handle Race

My friend Willa Paskin, Salon’s TV critic, has a very interesting profile of Shonda Rhimes, the creator of Scandal, a show in which “America is run by an African-American spin expert, a scheming first lady and a mercenary gay guy who also happens to be in one of the sexiest homosexual marriages on television,” in this weekend’s New York Times Magazine. There’s a lot to chew over here, including how Rhimes built a hit factor by writing shows about ambitious women, and by embracing soap opera tropes and insisting on diverse casts, or the fact that she wants to make a spy show. But I wanted to pull out this section of the piece on writing race in television, since it’s obviously a subject that’s been on my mind a great deal lately:

While race on Rhimes’s shows is omnipresent, it is not often discussed explicitly. This has led to a second-order critique of her shows: that they are colorblind, diverse in a superficial way, with the characters’ races rarely informing their choices or conversations. Rhimes, obviously, disagrees. “When people who aren’t of color create a show and they have one character of color on their show, that character spends all their time talking about the world as ‘I’m a black man blah, blah, blah,’ ” she says. “That’s not how the world works. I’m a black woman every day, and I’m not confused about that. I’m not worried about that. I don’t need to have a discussion with you about how I feel as a black woman, because I don’t feel disempowered as a black woman.”

This is a framework for handling race on television that sounds absolutely terrible, narratively and otherwise. Any writer, of any color, who writes for a character of color and can only come up with things to say about that characters’ race hasn’t done the work of thinking through who this character is as a full person. Race matters, but gender, class, geography, faith, sexual orientation, and cultural affiliations do too. A well-designed character should have idiosyncrasies because actual humans do, and multiple interests, because ditto, and be precise in their perspectives because we’re not handed talking points at birth but develop them over time and filter them through our personal experiences.

But I’d also have been curious for the story to spend more time on Rhimes’ argument that “I don’t need to have a discussion with you about how I feel as a black woman, because I don’t feel disempowered as a black woman.” Does she mean that being equal means that her race can be treated as a neutral default, much like whiteness? Does she think that the only narratives African-Americans are given on television are drawn from disadvantage, and she doesn’t want to write those? I wouldn’t blame her for that, but it seems like a oddly limited perspective on what people get from their racial or ethnic heritage that can be portrayed on screen, which is why I’d find that interpretation somewhat confusing. Or does she mean that she doesn’t want to have to stand in for black women everywhere, and doesn’t want her characters to have to either? Again, I wouldn’t disagree with her at all for wanting to avoid that fate. But I’m not sure not talking about race in text (her argument that her characters don’t have to talk explicitly about race because “The discussion is right in front of your face,” in their actions is more convincing) is the only writerly solution to the problem she’s putting forward. In any case, I recognize the irritation of wanting to parse a subject Rhimes thinks is overplayed. But I’d be curious what writing lessons she has to offer to those white writers she complains about.

Sandra Bullock and George Clooney’s ‘Gravity’ Makes Space Look Awfully Lonely

As a fan of near-future science fiction, I’m eager to see Sandra Bullock and George Clooney in Alfonso Cuaron’s Gravity, which looks like it’s going to be as much a psychological drama as a science fiction movie:

It’s very easy to skip forward into a fully-established brave (or not-so-brave) new world, to 2161 when Starfleet Academy is up and running, for Rick Grimes to wake up in the hospital after the zombie apocalypse has already run its course, for Katniss to live in a District 12 that treats whatever cataclysm that dramatically reduced the human population of the United States and brought it under the dictatorial authority of the Capitol as an even that’s distant beyond memory.

But so much of the really interesting science fiction, particularly of the last few years, has been set at inflection points instead, rather than in the world those seminal moments produced. Max Brooks’ World War Z was a fascinating and refreshing spin on zombie apocalypse not because his zombies were fast or slow or some hybrid thereof, but because it was about people improvising, and learning, and making terrible sacrifices and awful mistakes to respond to a phenomenon that challenges everything they knew about the world. District 9 had the good sense to imagine the social consequences of an alien invasion, and to suggest that human unity in response to the revelation that there was life on other planets could make us seem as ugly as the giant insects marooned in Johannesburg. And Steven Soderbergh’s Contagion is about a moment when we could have careened on over into a plague-scarred wasteland, but yanked ourselves back from the bring by discipline and chance instead.

Gravity may not be even that futuristic, though Cuaron’s work on Children of Men makes me hope he’s doing at least some world-building here. But however far away from our own time its set, it’s exciting to see a science fiction that isn’t set in a world where we’ve established full control of the stars, and where the future retains some of that bigness and risk.

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