The UK renewable energy company Ecotricity just released an amusing video ad as part of its Dump the Big Six social media campaign designed to get Europeans to ditch the “big six” traditional power providers for Ecotricity’s services.
Ecotricity calls itself the “world’s first green electricity company” devoted exclusively to procuring and selling renewable electrons. The company is also developing projects to support biogas and displace the use of natural gas.
I love the ad. But I’m a bit confused as to how this will make people want to move away from coal and nuclear? I have to say, those tea-drinking cooling towers are kind of cute….