The March heat wave finally caught the attention of major television news outlets. In recent weeks, ABC and NBC have run stories linking the “unprecedented” heat wave to climate change. They join PBS, which has been the only network consistently drawing the connection between extreme weather and greenhouse gases in the atmosphere.
The Weather Channel has also picked up on the story, featuring a number of stories about the influence of human activity on extreme weather. One of the best segments featured meteorologist Stu Ostro, who explained why “data and science, not politics” changed him from a skeptic to someone very concerned about the problem.
Add a new piece from the Weather Channel to the mix of growing coverage. This piece features the “steroids in baseball” analogy that journalists are starting to pick up on — proving the value of a concise, easy-to-understand metaphor.