I will be testifying in front of Congress this week. And my book, Straight Up, is coming out the following week (click here to buy it).
That means I’ll be doing a lot of media and trying to hone a simple, effective message for a far broader audience than Climate Progress readers. I have my own favorite phrases but I’d like to hear from you what you think works both in terms of sound-bites and overall framing.
Language Intelligence: Lessons on persuasion from Jesus, Shakespeare, Lincoln, and Lady Gaga
