While Walmart, Target, and other stores will open earlier than ever this Black Friday, opening the doors on Thanksgiving Day and giving workers little choice but to go without their holiday, a few have resisted. That includes Radio Shack, which told ThinkProgress that after testing Thanksgiving hours in past years, the electronics store found that both customers and employees preferred normal Black Friday hours and the day off from shopping.
“In honor of Thanksgiving and the time-honored tradition of gathering with family and friends, RadioShack will open doors on Friday, November 29, starting at 8 a.m. until 9 p.m.,” a RadioShack spokesperson said. “RadioShack’s opening time was carefully assessed to include the needs of our customers, our business and our store teams and is determined on key insights and shopping patterns. RadioShack tested early opening on Thanksgiving in past years and found our customers and associates preferred a Black Friday opening.”
MarketWatch notes that stores’ new strategy to open earlier may not even pay off. Even though stores opened early last year, they had disappointing sales during the holiday season. If the U.S. were to catch up to the rest of the world, then employees would not only have a day off, but they would be paid for holiday time, too.