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Walmart Raises Prices On Diabetes Meds As Diabetes Diagnosis Rate Doubles

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"Walmart Raises Prices On Diabetes Meds As Diabetes Diagnosis Rate Doubles"

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Looking to draw more customers to its generic medications programs and then into its stores, Walmart has raised prices by 32 percent on the 10 most-prescribed diabetes medications within the past two years, a new study says. Since Walmart began its “loss leader” strategy back in 2006 with its $4-a-month prescription offer, the pharmaceutical industry has seen a 58 percent decrease in medication costs for generic brands. The dramatic increase in brand-name medication prices coincides with the more-than-100-percent increase in the number of diabetes cases worldwide since 1980. –Sarah Bufkin

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