72 Percent: The Reduction In On-Screen Smoking From 2005 To 2010

“On-screen depictions of smoking in popular movies rated G, PG, and PG-13, dropped 72 percent to 595 in 2010 compared with 2,093 in 2005,” NPR reports. “Filmmakers with public policies to reduce smoking in films showed the steepest declines, with a drop of 96 percent per movie over the five-year period, compared with a 42 percent reduction for the companies that didn’t have published policies.”