Tell Nike, Adidas and Reebok to Get Off the Academic Sidelines!

Thirty of the sixty-five teams that qualified for the Division I Men’s Basketball Tournament do not meet the minimal academic requirements defined by the NCAA. Graduation Madness is an effort to encourage corporate sponsors — who make millions by adorning these athletes with their company logos — to improve the academic success of collegiate basketball players using market forces. Please take action now, using the form on the right.

Act Now:

Use the form in the upper right to tell Nike, Adidas, and Reebok to get off the academic sidelines!

Share your thoughts the Graduation Madness campaign here.

More Information:

Check out our Graduation Madness fact sheet.

Our Demands:

As consumers, we request that Nike, Adidas, and Reebok sign on to the following statement of principles:

1. We recognize that as a sponsor, our company has a shared responsibility to ensure that collegiate basketball players graduate.

2. We pledge to provide financial incentives to our sponsored schools that consistently exceed minimal academic standards, as defined by the NCAA.

3. We pledge to terminate sponsorship deals with schools that consistently fail to meet minimal academic standards, as defined by the NCAA.

Legal disclaimer: Please note that the publication of team and corporate trademarks/logos on this site is not associated in any way with the trademark/logo owners. This campaign is not sponsored by or affiliated with the trademark owners.