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Big Oil revs up its PR machine.

As the incoming Congress is “readying probes into oil companies’ profits and eyeing legislation aimed at curbing global warming, the American Petroleum Institute and its K Street allies are looking to assemble a $100 million war chest to rally policy makers and public opinion to their side,” the National Journal reports. “The image and education effort … will include expensive television, radio, and print ads, tours of oil patch facilities for lawmakers and opinion elites, and financial contributions to sympathetic think tanks and industry-friendly organizations.”

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