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Limbaugh’s listeners ‘most numerous’ during his commercials.

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"Limbaugh’s listeners ‘most numerous’ during his commercials."

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A new study by a radio consulting firm finds that Rush Limbaugh’s listeners fans “are at their most numerous when he is not even speaking.” The right-wing pundit’s “share of radio listeners was greatest during commercials, beating his share during on-air segments by 0.18 percentage point.” The study found that listeners “tuned in during commercials so as not to miss the beginning of each segment.” The study also found that Limbaugh “did worst during minutes in which he was expressing approval, with a 5.43 percent average share of listeners. He had 5.71 percent of listeners when expressing negative opinions.”

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