Coming soon: Blackwater Pro Shops with indoor firing ranges.

Since its contractors infamously shot and killed 17 Iraqi civilians, Blackwater has rebranded itself, trying to insist that it’s a reformed company. It even changed its name to “Xe” last year. But at this year’s NRA convention, ThinkProgress discovered that the corporation was still marketing the Blackwater brand on merchandise like baseball hats, shot glasses, beach towels, and guns, which could be bought online. Now, the site Soldier Systems reports that Blackwater enthusiasts will be able to buy their goods in persons, at two new stores opening in Fayetteville, NC and Salem, CT:

The facade of the new store in Fayetteville is very reminiscent of the original Blackwater Lodge in Moyock. Not only is the name in huge letters across the front of the building, you will also be able to purchase clothing and equipment emblazoned with the logo. If that doesn’t get your blood pumping you can also try out your new firearms at their indoor range.

Blackwater founder and owner Erik Prince announced yesterday that he is selling his company, in large part because of the “constant criticism of Xe services.” ThinkProgress contacted Blackwater Pro Shop for comment, but we did not receive a response. (HT: Mother Jones and Danger Room)