With The World Cup Days Away, Viral Hashtag #NoVoyABrasilPorque Protests Brazil’s Abuses


Last Thursday, a Colombian radio station tweeted, “Todos tenemos razones para no ir al mundial, ¿cual es la suya? #NoVoyABrasilPorque.” The message, which translates to “Everyone has reasons for not going to the World Cup. What’s yours? I’m not going to Brazil because…,” set off a firestorm of responses detailing why people refuse to travel to the country for the soccer tournament.

Translation: I’m not going to Brazil because while half the planet looks the other way, I cannot do that.

Translation: I’m not going to Brazil because this is the sad reality in Brazil.

Translation: I’m not going to Brazil because these two images will tell you.

The hashtag #NoVoyABrasilPorque became a trending topic on Thursday, but opposition to the World Cup has been escalating for months. A Pew Research poll found that 61 percent of Brazilians oppose the World Cup, because the $11 billion used to host the tournament detracts from social services like health care and education. Only one-third of Brazilians support the country’s police force, which has drawn scrutiny for its brutality and growing presence. And the country’s president, Dilma Rousseff, has a disapproval rating of 67 percent.

The #NoVoyABrasil photos only began to capture the economic and social injustices throughout Brazil. For instance, it was reported last February that 15,000 families were relocated from their homes, in preparation for the tournament. And President Rousseff is unable to explain the country’s slow economic growth.

Civil unrest came to a head when protesters flooded the streets of 50 Brazilian cities in May. The World Cup officially begins on Thursday.