Huffington Post television critic and friend of the blog Maureen Ryan talked to a bunch of comedy showrunners and came up with seven ideas for what’s holding comedy development and the growth of comedy audiences back. You should read it to consider all of them, but I wanted to pull out this particular point:
3. For a show to succeed on a broadcast network right now, does it have to appeal to a wider range of people?
The characters on “Modern Family” — one of the few solid comedy hits in recent years — represent many age ranges and ethnicities, and the comedy appeals to a similarly wide range of viewers. Groff says that the history of “Happy Endings” has served as something of a “reality check” for him — and perhaps for networks buying younger-skewing shows.
“I do go, ‘We did a pretty good version [of a show about people under 30]: a funny, appealing, accessible show with a great cast, and it’s struggling,’” Groff said. The answer might be to make sure that future shows “definitely appeal to enough” 35- to 49-year-old viewers, and find ways to “monetize or count in the ratings the ones who watch other ways,” he said.
I’m a big believer in the idea that shows should be more diverse for practical reasons: you’ll have more hooks on which to hang plot points and character conflicts, and more details with which to build up your characters into actual people, and if you do well in developing characters who reflect markets that are underserved, you might actually pull in viewers you didn’t know were out there for you to find.
But I don’t know that this alone is enough to pull in four-quadrant viewership, and a lot of viewers from all of those quadrants. If representing a diverse range of experiences alone was enough to make a show a monster hit, Community and Go On should be bucking with Modern Family in the rankings, but if I start thinking about that scenario too much, I’ll get depressed. Instead, I think the key to Modern Family isn’t just that it represents so many kinds of people, but what it represents them doing. In Modern Family, young or old, male or female, gay or straight, white or Latino, you can live in gorgeous, expansive California homes, in financial security, with strong family support, and a lot of sunshine. Similarly, NCIS a drama that includes nerds and punks, frat boys and Mossad officers, an irascible Brit and the ur-daddy figure of television, Leroy Jethro Gibbs himself, all kicking ass in the name of American security.
It may be that characters provide useful hooks for viewers, but setting and scenario matter more. The Big Bang Theory, for example, features characters that many viewers can’t identify with or wouldn’t want to identify with because they’re geniuses, esoteric scientists, or have significant social deficiencies. But as nerd culture has taken over mass media and nerds have accrued social capital, it makes sense that a world of geeks would suddenly be a much more desirable setting. Similarly, the world of Two and a Half Men bears no resemblance to my actual life, and probably isn’t a place I’d care to visit if I were mysteriously zapped into my television (I would most likely end up running a spritely news blog in Pawnee, Indiana), but I can see why a playboy’s world is one that plenty of folks would be amused to drop in on.
The problem is that finding appealing scenarios is an awful lot more difficult and less predictable than plugging in demographics and casting accordingly. But viewers deserve both. It’s not enough to be represented on screen if the person you’re supposed to relate to isn’t doing anything you find appealing or admirable.


It’s the top-ten list time of year, and as I’m catching up on some shows and sifting through my list of favorites, I’ve been struck by how many fantastic performances we’ve seen in television this year. While some are obvious continuations of dominant streaks, like Bryan Cranston and Aaron Paul’s turns on Breaking Bad, or Tina Fey’s embrace of happiness on 30 Rock, there are some truly astonishing turns going down on shows that almost no one is watching, or in shows that are so crowded with flashy performances that these are in danger of being overlooked. Here are five of the actors whose work hit me hardest this year:
One of my favorite sitcoms is Happy Endings, ABC’s show about a group of friends who live in Chicago. Much like Modern Family found a way to revitalize the family sitcom (though it’s fallen off notably in quality), Happy Endings found new juice in the group-of-close-friends comedy. In part, it did so by changing what that group of friends looked like, adding Max (Adam Pally), who became one of the most innovative gay characters on television simply by being a person rather than a stereotype, and Jane Kerkovich-Williams (Eliza Coupe) and Brad Williams (Damon Wayans, Jr.), a loony-for-each-other new married couple who also happen to be one of the rare interracial couples on television. But it’s also a mile-a-minute joke factory deeply rooted in the characters’ quirks and the specifics of their relationships with each other, whether Max is dosing Penny (Casey Wilson), who he’s been taking care of after she has an accident, with sleepy tea so he can get at her physical therapist, or food truck operator Dave (Zachary Knighton) and Jane’s younger sister Alex (Elisha Cuthbert), whose broken engagement kicked off the series, are trying to date again while denying that they’re in a serious relationship.
I was looking through the acting nominations for the Comedy Awards, and it really struck me that in a lot of ways, 2011 was a richer year for women in comedy than it was for men.
ABC has been very, very good at building diverse casts and rosters of characters for television shows, and minority media groups recognized them for it earlier this week. When the
I, along with what seems like every other television critic in America, have been greatly enjoying seeing Happy Endings hit its stride this fall (especially paired with Revenge, it makes for a nice comedy-drama macaron). But I’m finding myself wishing that the show would take a bit more advantage of making Brad (Damon Wayans, Jr.) and Jane (Eliza Coupe) an interracial couple to actually talk a bit about race. I’d be really curious to hear them talk about how they want to raise their kids and what it will mean for them to be biracial instead of having their visit to suburbia be about breakfast-themed Halloween costumes and the perils of that particular holiday. And the show seems inclined to give them wacky marriage strains and fixes like weirdly peppy sorority sisters and improv obsessions, rather than finding a defining approach to more naturally occurring material. The show tends to bring up race more in the interacts between Brad and his friends — in the last episode, Dave kept posing at blackness and kept getting shot down by Brad. But while the episode did a nice job of shooting down Dave’s dorkiness, the show didn’t really have Brad say anything about what Dave’s attempts at bonding meant to him, or why they didn’t work, or why they were inauthentic. It felt like an incomplete moment, particularly since these guys are supposed to be close.
