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Free Ride

By Matthew Yglesias on September 1, 2008 at 5:20 pm

"Free Ride"

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I knew they had these free bikes at the Democratic Convention, but I wasn’t really expecting to see Humana’s “free ride” program here at the Republican convention:

freeride.jpg

It’s a pretty good deal though. You go to one of seven depots located throughout the Twin Cities, show them a photo ID and credit card, and then you get a bike that you can return to any depot at any time before 7PM. If you steal or lose the bike, they charge your card. A nice feature for special events and also a hint at a procedure that could be used as a model for adding some tourist capacity to SmartBike in DC.

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