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Upping the Ante

These guys know the way to winning young voters over to the Republican ranks:

In skirmishes around the country in recent months, evangelicals and others who believe Republicans have been too timid in fighting abortion, gay marriage and illegal immigration have won election to the party’s national committee, in preparation for a fight over the direction and leadership of the party.

On immigration, I think this is wrong but it’s not totally absurd. Given John McCain’s record, it’s really possible that he left some votes on the table that adding some anti-Hispanic demagoguery to the mix of the anti-black and anti-cosmopolitan demagoguery could, in principle, have helped him grab. On gay marriage, though? No way. The right has been pushing this issue about as hard as it can be pushed for the past five years. It’s done them some good, but also wrecked their brand with younger and more tolerant voters, and it’s clearly a topic that’s going to be less and less useful over time.

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