Austan Goolsbee gives the White House view on the tax cut debate:
This is an interesting tactic. During the campaign and the transition, the Obama team was very big on trying to use novel communications tools but they’ve moved away from it more recently. I think it’s at least worth trying. Research on the general ineffectiveness of presidential communications strategies makes me skeptical that this will work, but at least unlike presidential speeches we don’t know in advance that it doesn’t work.
But Goolsbee really needs a suit with unpleated pants. I don’t know much about fashion, but I do know that much.