Both before and after their founder’s death, Andrew Breitbart’s entertainment site, Big Hollywood, was making hay (and presumably garnering pageviews) by complaining about the presentation of Sarah Palin in HBO’s movie adaptation of Game Change. Now, one of Palin’s strongest Hollywood defenders, filmmaker Stephen Bannon, has been named one of the people who will steward Breitbart’s stable of publications: he’s a founding board member of Breitbart News and now will become executive chairman of the company.
It’s not entirely clear what the change in leadership will mean for the fiscal health of the company or for Big Hollywood’s coverage in particular. It’s had to imagine that any one person, much less any set of people, will be able to neatly replace Breitbart as an enthusiastic fundraiser or as a public face of the brand. The Undefeated made just $100,085 at the box office, and Bannon’s other movies haven’t exactly set the world on fire. Big Hollywood already devotes considerable space to the complaint that Hollywood isn’t responsive to conservative values and is leaving a substantial conservative market untapped. Whether Bannon’s elevated role in the company increases the volume of those complaints or provides new perspective on them remains to be seen.