David Hogg responds to Laura Ingraham’s taunts with call for a boycott

Fox News host Laura Ingraham mocked Hogg this week after he was rejected from a handful of universities.

Parkland survivor David Hogg calls for Fox News advertiser boycott after host Laura Ingraham mocks him for not getting into several universities. (CREDIT: Mark Wilson/Getty Images)
Parkland survivor David Hogg calls for Fox News advertiser boycott after host Laura Ingraham mocks him for not getting into several universities. (CREDIT: Mark Wilson/Getty Images)

Seventeen-year-old David Hogg, the outspoken Parkland shooting survivor and student activist, is asking his supporters to boycott advertisers on Laura Ingraham’s Fox News show, after the host mocked Hogg on Twitter for being rejected by four University of California schools.

Earlier in the week, Hogg gave an interview with TMZ in which he explained his college application process, saying that the shooting, which left 17 people dead last month, had admittedly thrown some of his previous plans for loop.

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“It’s not been too great for me and some of the other members of the movement, like Ryan Deitsch,” Hogg said. “It’s been kind of annoying having to deal with that and everything else that’s been going on but at this point, you know, we’re changing the world. We’re too busy. Right now it’s hard to focus on that.”

On Wednesday morning, Ingraham pounced.

“David Hogg Rejected By Four Colleges To Which He Applied and whines about it,” the Fox News host tweeted. “(Dinged by UCLA with a 4.1 GPA…totally predictable given acceptance rates.)”

 

In a series of tweets on Wednesday, Hogg responded to Ingraham’s comments indirectly, tagging many of the companies who had advertising deals with her show and asking why they supported her mocking rhetoric.

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“Why do you support this?” he tweeted at several companies, including Arby’s Sleep Number, AT&T, Allstate, Hulu, and Liberty Mutual.

TMZ producer Harvey Levin also jumped to Hogg’s defense, responding to Ingraham’s comments and suggesting she hadn’t actually watched the video.

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“David was not whining. I called him about the story,” Levin tweeted. “He was not feeling sorry for himself in the slightest. It was my idea that colleges should consider applicants who are so committed. Did you watch the video???”

This is not the first time a boycott has been brought against Fox News over the incendiary words of one of its hosts. Last year, more than 50 advertisers pulled their commercials from Bill O’Reilly’s namesake show, The O’Reilly Factor, after The New York Times reported that five women received a $13 million settlement from the network over a series of sexual harassment allegations against O’Reilly.

The once highest-rated and most profitable show in cable news quickly became a shell of itself in the wake of those advertiser walkouts. Before the Times report, the show boasted well over 30 ads across the hour, many from top national brands. By the end of the week, O’Reilly’s show had around 10 ads hawking catheters and Elvis Presley gospel albums.

Eventually The O’Reilly Factor was pulled from the Fox News lineup, making room for Tucker Carlson Tonight to take its place.

The Ingraham advertiser boycott is relatively fresh, and only time will tell if The Ingraham will face the same fate as The O’Reilly Factor.


UPDATE:

The Ingraham Angle is in the process of losing one of its advertisers. Rachael Ray’s pet food brand Nutrish responded to David Hogg’s tweet calling out the 12 companies who advertise on Ingraham’s Fox News show.

“We are in the process of removing our ads from Laura Ingraham’s program,” the company wrote in a tweet.

Shortly after Nutrish pulled their sponsorship, online travel website TripAdvisor announced they will no longer advertise on Ingraham’s show.

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“In our view, these statements focused on a high school student, cross the line of decency. As such, we have made a decision to stop advertising on that program,” a spokesperson for the company said in a statement.

After two advertisers pulled their support, Laura Ingraham released the following statement:

“Any student should be proud of a 4.2 GPA —including David Hogg. On reflection, in the spirit of Holy Week, I apologize for any upset or hurt my tweet caused him or any of the brave victims of Parkland. For the record, I believe my show was the first to feature David immediately after that horrific shooting. And as always, he’s welcome to come on my show anytime for a productive discussion.”

Home-goods digital retailer Wayfair also announced Thursday they will be pulling their advertisements from Ingraham’s show, telling The Daily Beast in a statement: “As a company, we support open dialogue and debate on issues. However, the decision of an adult to personally criticize a high school student who has lost his classmates in an unspeakable tragedy is not consistent with our values. We do not plan to continue advertising on this particular program.”